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Toys

Toys: DPP Confirmed by the Toy Safety Regulation from 1 August 2030

Regulation (EU) 2025/2509 on toy safety (entered into force 1 January 2026) replaces the old Toy Safety Directive 2009/48/EC with a directly applicable EU regulation. All toys placed on the EU market must carry a digital product passport from 1 August 2030, containing safety, conformity, chemical-safety and traceability information accessible to consumers via a data carrier (e.g. a QR code on the product or packaging). The regulation also strengthens substance restrictions (cancer-causing, hormone-disrupting and other harmful chemicals), introduces connected-toy provisions and enables customs screening via DPP data.

Regulatory note: Regulation (EU) 2025/2509 (Toy Safety Regulation) is confirmed law, not a delegated act under the ESPR (Ecodesign for Sustainable Products Regulation). The digital product passport is mandatory for all toys on the EU market from 1 August 2030. The regulation applies uniformly and directly in all 27 EU Member States.
Confirmed law — technical schema pending DPP granularity — Article 19 starts from a specific toy model, while Article 19(9) leaves room for another level where other Union law requires it

Toy DPP is a legal obligation with a fixed date. The question is no longer whether it will apply, but how to organise safety, compliance and substance data before 1 August 2030.

Regulatory Timeline

Jul 2023

Commission proposes recast of the Toy Safety Directive

The European Commission published its proposal to replace Directive 2009/48/EC with a directly applicable regulation. The proposal introduced a mandatory Digital Product Passport for toys, strengthened chemical safety requirements, added connected-toy provisions and enhanced market surveillance powers.

1 Jan 2026

Regulation (EU) 2025/2509 enters into force

The Toy Safety Regulation entered into force on 1 January 2026, replacing the old Directive. The transition period begins: manufacturers and importers should audit conformity documentation, structure substance and supplier data, identify the responsible person for each toy on the EU market, and prepare data-carrier integration.

2026–2028

CEN/CENELEC standards and IT preparation

The European standardisation bodies (CEN/CENELEC) develop harmonised DPP standards covering the data model, data carrier, registry and access rights. Companies should prepare data-carrier implementation (e.g. QR codes), digital Declaration of Conformity workflows and substance-reporting systems. Connected-toy manufacturers should assess alignment with the Cyber Resilience Act (the EU cybersecurity law for products with digital elements).

2028–2029

ESPR mid-term review and infrastructure deployment

The ESPR (Ecodesign for Sustainable Products Regulation) mid-term review in 2028 may bring additional alignment between the toy-specific DPP and broader product-category rules. Companies should test DPP publication workflows and validate data completeness across the full product portfolio.

1 Aug 2030

Mandatory DPP for all toys on the EU market

From 1 August 2030, every toy placed on the EU market must carry a digital product passport accessible via a data carrier, containing the EU declaration of conformity, safety and compliance data, chemical safety declarations, traceability information and responsible economic operator identification.

Legal addendum: digital vs physical information

This addendum is based directly on Regulation (EU) 2025/2509 and clarifies what may sit in the digital passport layer and what must still be physically present on, or accompany, the toy.

Recital 54; Art. 19(5)-(6)

The DPP replaces the EU declaration of conformity

For toys, the digital product passport replaces the EU declaration of conformity and, where it contains all required information, can also serve declaration-of-conformity functions under other applicable Union product rules.

Art. 6(3); recital 32

Warnings may also appear digitally, but not only digitally

The Regulation explains that manufacturers should be able to include warnings in digital format through the DPP. However, warnings still have to be marked on the toy, an affixed label or the packaging and, where appropriate, in the instructions that accompany the toy.

Art. 7(7)-(8)

Instructions and safety information must still accompany the toy

Manufacturers must ensure the toy is accompanied by instructions for use and safety information in the language or languages required by the Member State concerned. The DPP can add a digital copy or extra guidance, but it does not remove that accompanying-information duty.

Art. 19(7), (10); recital 59

The data carrier itself must be physically present

The DPP is accessed through a data carrier physically present on the toy or on an affixed label. If the size or nature of the toy does not allow that, it may be placed on the packaging or documentation accompanying the toy. Additional digital information may be offered through the same carrier, but it must be clearly separated from the mandatory passport layer.

Nuance: recital 54 is the clearest basis for saying that the toy DPP replaces the EU declaration of conformity within the Toy Safety Regulation itself. Article 19(5)-(6), read together with Annex VI Part I(h), explains how the same passport can also cover declaration-of-conformity functions under other applicable Union acts.

Core toy passport fields and supporting compliance data

57 attributes · 7 clusters

Public Supply chain Authorities Post-market data Regulatory context

Tiered Data Access

Toy DPP data is not equally visible to all parties. The general public and consumers see safety, conformity and substance compliance summaries, while market surveillance authorities can access full technical documentation, laboratory data and supplier details to verify compliance.

Attribute Public Authorities
Chemical safety evidence Compliant with EN 71-3 migration limits and CMR restrictions Full Bill of Materials with CAS numbers, concentrations, supplier certificates and laboratory test protocols
Conformity assessment CE marked — conformity per Module A, EN 71-1/2/3 applied Complete test reports with laboratory data, failure modes, corrective actions and notified body records
Supply chain records Manufactured in [country] Full factory audit report with production site registration codes, corrective action history and subcontractor mapping

* "Supply chain" reflects a working view of economic operators with a legitimate interest. Exact toy DPP access rights are to be specified in delegated acts under Article 49; market surveillance authorities are expected to retain the broadest access.

**** Source labels (e.g. ERP = enterprise resource planning system, PIM = product information management, Lab = laboratory, Legal = legal department) indicate which enterprise system typically holds each data cluster. They are guidance for IT integration, not regulatory requirements. This list combines toy passport data explicitly mentioned in Annex VI of Regulation (EU) 2025/2509 with supporting technical-file, conformity and supply-chain data commonly needed to operate the passport in practice. Official legal source for the minimum passport layer: Article 19 and Annex VI of Regulation (EU) 2025/2509; detailed access and system rules still depend on delegated acts under Article 49.

Who Is Affected?

The Toy Safety Regulation applies to all economic operators in the toy supply chain:

  • toy manufacturers based in the EU, responsible for preparing the DPP, the EU declaration of conformity and ensuring the product meets all safety requirements
  • importers of toys from non-EU countries, who must verify that the manufacturer has fulfilled all obligations (including the DPP) before placing the toy on the market
  • authorised representatives appointed by non-EU manufacturers, who may prepare parts of the DPP documentation on behalf of the manufacturer
  • distributors and retailers, who must verify that the toy carries the required conformity marking, data carrier and economic operator identification
  • online marketplace operators, who must ensure toys listed on their platforms carry valid DPP references
  • companies with complex multi-component products, extensive safety documentation or third-party factory networks

Note: The regulation defines a toy as any product designed or intended for use in play by children under 14 years of age, including connected toys, toy cosmetics, and educational products marketed as toys. Excluded: sports equipment, bicycles for children over 14, fashion jewellery for children, and professional products for supervised educational settings.

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